by Corinne McKenna | Mar 25, 2019 | blog
What do you think of when someone says the word ‘brand’ to you? Coke, McDonald’s, Prada, Estee Lauder, Kim Kardashian, Madonna? Although these companies/people have created iconic brands that even pre-schoolers can recognise, when it comes to PR and...
by Corinne McKenna | Jun 16, 2018 | blog
I have always loved fiction books that provide a social commentary on the values and standards of the time they are set in and illustrate the ways in which these can be rebelled against. Scarlett O’Hara, Lizzie Bennet, Jo March, Cora Seaborne; these...
by Corinne McKenna | Jun 12, 2018 | blog
When I was a young sales rep working for LexisNexis, I would spend a lot of time in the waiting rooms of law firms. As someone who becomes very antsy if I do not have something to read at all times (which is why my favourite app is Flipboard), I would...
by Corinne McKenna | Aug 31, 2017 | blog
My family and I have been fortunate enough to spend the past six weeks in Dijon, France. Spending a summer exploring the hidden nooks of an almost untouched old town, mercifully spared any damage in both World Wars, and travelling through gorgeous Burgundy has...
by Corinne McKenna | Jan 13, 2017 | blog
I love business. Whenever a lawyer gives me a meaty business law blog to write, on a topic such as M&As and corporate governance, I get very excited. I also love being around passionate, engaged people who have enough gumption (one of my favourite words, thanks...