by Corinne McKenna | Nov 16, 2020 | blog
Terence Mauri, an artificial intelligence (AI) expert and self-described “global disruption thinker” claimed last month that robot judges would be commonplace in UK courts within the next 50 years. Legal Cheek reported: “In a legal setting, AI will usher in a...
by Corinne McKenna | Nov 3, 2019 | blog
If you work in a creative profession you have to get used to dealing with feedback. And one thing is for certain; you will only remember the negative comments. The rare moments you receive praise for your work will flit from your memory within...
by Corinne McKenna | Mar 25, 2019 | blog
What do you think of when someone says the word ‘brand’ to you? Coke, McDonald’s, Prada, Estee Lauder, Kim Kardashian, Madonna? Although these companies/people have created iconic brands that even pre-schoolers can recognise, when it comes to PR and...
by admin | Jan 8, 2019 | blog
In part two of our blog series about starting a new blog for your law firm, we dealt with the often-overlooked concept of ‘tone of voice’. We established that carefully crafting your firm’s tone of voice ensures consistency across the content read by your...
by admin | Nov 9, 2018 | blog, Law Firm SEO
A Step By Step Guide To Starting A Legal Blog Part 2 – Creating Your Tone Of Voice Welcome back to our series on how to create a thought-provoking legal blog (a series of blogs that is, not just one or two and then it is forgotten about) that people will actually...
by admin | Oct 25, 2018 | blog
A Step By Step Guide To Starting A Legal Blog: Part 1 – Why Have A Blog On Your Law Firm’s Website? Part 1 – Why Have A Blog On Your Law Firm’s Website? Most people are now aware of content marketing and the part that an engaging, regularly updated blog plays in a...