by Paul McKenna | May 11, 2017 | blog
Welcome to the first of a series of articles focused on the power of PR for law firms. In this blog, we will take a surface-level look at the very basics, before delving down deeper over the coming months. PR at its very core is about how an individual or business...
by Corinne McKenna | Jan 13, 2017 | blog
I love business. Whenever a lawyer gives me a meaty business law blog to write, on a topic such as M&As and corporate governance, I get very excited. I also love being around passionate, engaged people who have enough gumption (one of my favourite words, thanks...
by Corinne McKenna | Jan 12, 2017 | blog
Happy New Year to you! You would think as a professional legal copywriter who is constantly pushing the virtues of blogging, not only to my clients but my friends who own businesses as well, that I would be faultlessly consistent with my own blog. Nope! I am...
by admin | Jun 14, 2016 | blog
In our last series of blogs, we looked at how “content is king” in the world of SEO, and how your law firm can maximise this to greatest effect. In today’s blog we are delving into tomorrow’s world, which it transpires, has already arrived in the form of Google’s...
by Corinne McKenna | Apr 23, 2016 | blog
When you come to designing your law firm’s website, there are many aspects you need to take into consideration. One of the most important will be your landing pages. These are the pages that Google will use to link a search to your website. It’s important for you to...
by Paul McKenna | Apr 13, 2016 | blog
In the current era of Google (and we shouldn’t forget Bing), any legal business that appears first, or close to first in search results when searched for are likely to have a considerable advantage over those that do not. But what if your webpage is not achieving...
