by Corinne McKenna | Jun 30, 2014 | blog
Despite telling my clients that they need to blog at least once a week to improve and retain their rankings on Google, I have not posted anything on my own blog for nearly a month. Why have I not followed my own advice? Look below. Ok, I’m kidding, it is not...
by Corinne McKenna | May 22, 2014 | blog
Anyone who has a vague idea about SEO knows that at the moment content is king. Since the Panda and Penguin algorithm updates, website builders and business owners have had to invest heavily in creating high-quality, informative content for their customers in order...
by Corinne McKenna | May 11, 2014 | blog
There are many fantastically talented copywriters around the world. Some have many years’ experience and can easily clear a six-figure income year on year. So what is so special about hiring a legal copywriter to write legal content? Surely any good...
by Corinne McKenna | Apr 24, 2014 | blog
Around 80% of my work is writing regular blogs for law firms. I am usually engaged by a firm to write one or two blogs per week, and it takes around four hours to research and create a 600-800 word post. As you can imagine, most law firms to not have someone...
by Corinne McKenna | Apr 4, 2014 | blog
Google+ is a fantastic, free way to increase your SEO (search engine optimisation) and click-through rates, expand your presence on Google and make your law firm’s website stand out from the crowd. Unfortunately, the legal profession has yet to fully embrace...
by Corinne McKenna | Mar 29, 2014 | blog
Having excellent written communication skills is something most legal professionals are very proud of. Much of the work a lawyer does involves writing, whether it be briefs, opinions or letters to clients. So why should a law professional, who is likely to be a...
